Description
What makes a bitter liqueur so captivating that it’s remained unchanged for over 160 years?
Campari Bitter Liqueur represents the pinnacle of Italian aperitif craftsmanship, created in 1860 by Gaspare Campari in Milan. This secret blend of 60-86 botanicals including quinine, rhubarb, and bitter orange has become the cornerstone of classic cocktails worldwide. Unlike lighter spirits such as Tanqueray No. Ten gin or Amuerte Coca Leaf Gin, Campari’s distinctive bitter profile creates complexity that transforms any cocktail.
**Technical Specifications:**
• Origin: Milan, Italy – birthplace of aperitif culture
• ABV: 40% – perfectly balanced for cocktails and neat sipping
• Volume: 750ml
• Production: Traditional maceration, distillation, and filtration process unchanged since 1860
• Color: Vibrant crimson from natural cochineal dye
• Tasting Notes: Aromatic herbs and orange zest on the nose; intensely bitter palate with citrus brightness, finishing with sweet-sour complexity and lingering herbal notes
• Best Served: Chilled in cocktails, over ice with soda, or neat as a digestif
We’ve evaluated countless bitter liqueurs at Mr. Chow’s Liquor Store, and Campari’s unmatched versatility consistently impresses. Whether crafting a classic Negroni or innovative Campari Spritz, this liqueur’s perfect balance of bitter and sweet elevates every creation.
Ideal for: Sophisticated entertaining, cocktail enthusiasts, and Italian cuisine lovers. Pairs with: Rich Malaysian dishes like beef rendang and char siu, where its bitterness cuts through bold flavors. Recommended for: Those who appreciate complex spirits, perfectly complemented by smooth options like Bacardi Carta Blanca for mixed drink variety.

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